Creating user-friendly interfaces

Audience research
Thoroughly study the target audience – its structure, goals and objectives, which clients would solve with the help of the product.
Defining functionality
Define the main functions. Create the interface structure, including sections, menus and navigation elements.
Prototyping
Design layouts that define the optimal layout of interface elements. Improve them on the basis of analytical data and feedback from users.
Creating a design system
Develop a design system that ensures uniformity and consistency throughout the product. Create a detailed design of the main screens.

Aliaksej Kulbicki

Aliaksej Kulbicki

Founder of the company, art director

LinkedIn Profile

expertise

More than 12 years

specialization

business analysis / UX/UI development patterns and methodologies from strategy to layout and implementation

qualification

BSU Bachelor's Degree / BSU Master's Degree / Gerrit Rietveld Academie Trainee

Google Forms
Figma
Framer
Adobe Illustrator
Adobe Photoshop
Adobe After Effects
Adobe InDesign
Google Analitics
Yandex Metrika

A real case from PRAS

Belarusian Chess.

promotional site for a historical game project

client

PRAS

task

Creating a promotional website for the game, where you can learn its rules and order one of the sets

next section of the site

in which

examples of real projects that the PRAS team has worked on are given